Ranking & Traffic Recovery Services

We specialise in helping businesses to recover lost rankings & traffic because, let’s face it no business wants to suffer a loss of income/revenue as a result of lost visibility.

We’ve seen EVERY Google update come and go & over the years, we’ve helped hundreds of businesses recover lost website traffic whether it was Panda, Penguin, Hummingbird, RankBrain, Helpful Content – it doesn’t matter, we identify the issues & provide the solutions.

It’s not just core updates that are pain points for businesses, sometimes things can just go wrong from a poorly executed domain migration or website redesign through to a CMS change, hacked websites, spam attacks!

You name it we audit, analyse, fix & help to drive that recovery. Alongside recovery we also provide support to prevent anything happening again that could result in losses.

If your rankings & traffic tanked in or near to a Google core update, we’ll typically need to ascertain the type of update & then perform an audit to ascertain where traffic was lost and why, this usually involves an in-depth tear down of search console data, a technical audit, content audit, link audit etc.

If you’ve gone through a domain change and lost traffic theres’ a good chance that the planning & execution wasn’t done to the level it should have been. Any mistakes during migrations can lead to significant ranking & traffic losses. We perform full domain migration audits and recovery strategies.

Lots of websites are regularly open to attacks or exploits, things such as outdated plugins in WordPress can allow hackers to inject malicious code, malware, content hijacking & more leading to significant ranking losses, removal of pages from Google’s index. Other attacks include mass link spam attacks which are designed to negatively impact a domain (blackhat SEO).

Nearly EVERY website across the globe where Google’s AI Overviews are present has seen traffic decline and impression growth. Whilst generally easy to identify, we look at potential mitigation strategies to begin compensating against the losses for traffic gains.

CMS changes also carry a fair amount of complexity, so, any incorrect configuration can lead to indexing issues, ranking issues and ultimately traffic loss. Common migration issues happen between migrations from WordPress to Shopify, WordPress to ReactJS, Magento to Shopify etc.

Sometimes ranking & traffic losses can be a result of a manual action. If your site is seen to be engaging in processes that go against Google’s terms of service (webmaster guidelines) it can lead to manual actions be it for thin content, mass AI content generation, poor quality or spammy link building to more deceptive issues i.e. hidden content, spammy use of SCHEMA etc.

We know the sheer impact losing rankings and traffic can have on a businesses conversions / sales / leads / revenue. We know it can be a time where “knee jerk” reactions to losses make things worse, that’s why Assertive is here to support your businesses organic recovery.

Assertive was established in 2007 & over the years, has built establishment and trust within the digital marketing industry.