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From the Assertive blog

Field notes on AI search, technical SEO and paid media - written by the people delivering the work.

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Writing Medical Content for SEO - The Do's and Don'tsCONTENT

Writing Medical Content for SEO - The Do's and Don'ts

In this article I cover the do's and don'ts of writing medical content for SEO, the things to consider, be aware of along with a downloadable checklist.

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

13 July 2026

Can AI Agents Run SEO Autonomously? AI SEO Agents Do They Work? SEO

Can AI Agents Run SEO Autonomously? AI SEO Agents Do They Work?

In this SEO Experiment I set out to answer the question, can AI SEO Agents REALLY run an SEO campaign autonomously?

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

30 June 2026

How to fix Non Indexed Page Reasons in Google Search ConsoleGOOGLE

How to fix Non Indexed Page Reasons in Google Search Console

In this article I cover the non indexed page reasons in Google, what they are and how to fix them.

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

28 June 2026

B2B SEO - What is Business to Business SEO & Why It's Important for your BusinessSEO

B2B SEO - What is Business to Business SEO & Why It's Important for your Business

In this article I look at what B2B SEO, what makes it unique and why it's important in todays search market.

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

21 June 2026

Could Query Fan Outs Impact Google Trends Demand Data?GOOGLE

Could Query Fan Outs Impact Google Trends Demand Data?

In this article I look at Google trends and whether query fan outs could be polluting trend data?

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

18 June 2026

Google Search Console is getting AI Overview & AI Mode Reporting!AI SEARCH

Google Search Console is getting AI Overview & AI Mode Reporting!

Google is launching insights for AI overviews and AI mode into Google Search Console - but, will it give us the click and query data we've been asking for?

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

3 June 2026

How We Optimise for Google GeminiGOOGLE

How We Optimise for Google Gemini

Want to be cited more in Google Gemini? in this article I touch on how Google Gemini works as well as the kinds of things we do for clients.

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

2 June 2026

Can you use AI for Keyword Research?TOOLS

Can you use AI for Keyword Research?

In this article I look at using AI for keyword research, can you use it? is it reliable?

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

26 May 2026

I tested Claude SEO Agents so you don't have toSEO

I tested Claude SEO Agents so you don't have to

In this article I test Claude SEO agents + skills to see if they have what it takes to compete with a general SEO performing a site audit.

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

24 May 2026

What is an SEO Agency & How Do They Work? SEO

What is an SEO Agency & How Do They Work?

In this article, I cover what an SEO agency actually is, how they work, what they do as well as costs and a comparison between freelancers, agencies, AI and more.

Daniel Foley Carter

Daniel Foley CarterSEO Specialist

22 May 2026

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