As part of our content strategy services, we produce high quality content as part of the strategy – alternatively we can provide just the strategy leaving you to manage copywriting in-house. Our copywriters will research, analyse and produce an overview for the types of content required at strategy level.

Learn more about our content writing services.

Content strategies require a lot of in-depth marketplace research. When producing a content strategy we tend to look at hot topics, hot content subjects, viral content, what’s trending socially, what’s trending (with Google Trends/Insights)  as well as analysing the competitor landscape to see what types of content are being produced.

Our content research underpins our strategic output – so, of course, we put a lot of time and dedication into finding content that will work for you and your business.

Our digital design team can help turn data into fascinating, engaging infographics that help to drive brand/product/service awareness. We can design graphics and animated GIFS / WEBP images for use on websites, social media campaigns and even offline. Graphics, as they go, can do the job of thousands of words without the actual text content required.

Turn stats into something people can visualise and you’ll likely see page engagement times increase! From how to infographics through to top 5s, top 10s, you name it, we create it.

Our content marketing services can help drive strong organic traffic growth as well as growth in direct and referral traffic. Our strategies are all encompassing, from content research to creation, creation to marketing – we offer the full package to get content out, online, in front of your target audiences.

Content marketing will help to generate a plethora of new website traffic, we’ll ensure content is indexed quickly by Google and Bing, we’ll drive organic inbound links which will kick start the growth in long-tail keywords and new website traffic.

Learn more about our content marketing services.

Content hooks and bucket brigades might sound like buzzwords, but, they’re inherently important in the world of content creation and engagement. It’s not just the quality of content that matters, it’s how it’s constructed, how the content flows, how paragraphs are broken up, how headings are used, but, most importantly, the HOOKS within content that keep users reading.

We offer full content hook inclusion as well as “bucket brigades = a mix of alternative keywords with the same meaning” as part of our content strategy services and content creation.

Content is important not only for a website but also for distribution via social media. Assertive produces high quality engaging content that people will want to share via social. Our content strategy services incorporate the planned sharing and content placements to maximise distribution.

You’ve probably already seen rich snippet boxes when conducting searches in Google – they appear in all different formats from “Questions that people also ask” to featured wiki data, location data & more. Assertive can also integrate specific content types such as niche relevant FAQS to increase the chance of your question and answer being shown for keyword searches.

How effective are videos for content strategies? VERY, they are a great way to engage people for longer, they are a great way to assert authority, value and service/product/knowledge coverage. Videos on pages can help to significantly increase page level engagement which is extremely valuable for any modern SEO strategy. Assertive can produce videos, animated shorts and professional brand videos as part of content strategies, planning & creation.