Wondering how to drive more traffic to your website organically? With over 63,000 searches on Google every second of every day, that roughly equates to 228 million searches an hour, 5.6 billion searches a day. That is a lot of...
If you don’t have the luxury of your very own in-house marketing team, or even a freelance marketer whose services you can call on when the budget allows, panic not. You can still be found in a local search with...
[caption id="attachment_4865" align="alignnone" width="999"] Businessman SEO Marketing Strategy Working Concept[/caption] You may be thinking you don’t need to worry about finding your SEO strategy because you’ve found one that a company you admire uses. Or the one that works for...
Unless you’ve been living under a rock, you will have noticed a rise in voice searches. Be it on your smart phone via Siri, or at home turning the lights on with Alexa. Voice search is fast becoming integral to...
You’ve heard of Search Engine Optimisation (SEO), but have you heard of App Store Optimisation (ASO)? If your company is one of the 2.2 million businesses that has an app in the App Store, or one of the 3.5 million...
In modern marketing, digital marketing is front and centre. But digital marketing is a hard nut to crack, because just when you think you’ve finally figured out what works for your website, Google goes and updates its algorithm, and you’re...
SEO can seem like an alien concept to a newbie, and even if you’ve been working away at it for months or even years, it can still seem baffling. But is SEO really that hard, or are you just over-complicating...
As digital marketing continues to mature, SEO and Content Marketing have crossed the line from complementary to converged. They look more anymore alike, and it’s getting harder to imagine one without the other. SEO helps users discover and understand a...
Most people read below university level, and sat in the GPs office we’re more likely to pick up a dog-eared copy of Take A Break than leaf through New Scientist. Shock finding! But research confirms it. People prefer to read...
Can you really go full SEO on your website? Ask a copywriter and an SEO consultant -- you’ll get very different answers. Content and technical SEO have been battling for top spot since Google launched its Panda algorithm update in 2011....
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