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07
August
2019
You know you need to post new content to your website to keep it regularly updated and to encourage the google autobots to come and crawl it again, all in the name of SEO. But how often should you be...
02
July
2019
How do you increase sales? By getting more eyes on your website. How do you get more eyes on your website? By increasing your digital marketing efforts. But marketing isn’t created equal, some actions require a lot of investment, whereas...
Business owners have been marketing their products to consumers for hundreds of years. And they’re still going strong: The notion of a fool-proof marketing strategy that hoists sales through the roof is the holy grail of business owners the world...
27
June
2019
Let’s talk about SEO Key Performance Indicators (more commonly referred to as KPIs). To create is good for the soul, and sometimes it is that by itself that wills us to create. But if we had built, for instance, a...
Online trends rise and fall. From one year to the next are written thousands of articles by SEO experts instructing businesses on how to keep up with the latest changes to Google or the latest ideas about keyword use or...
24
June
2019
Posted By
Mark de Wolf
How feelings shape search The best salespeople know this in their bones: emotion drives sales. It can also define how people search the internet. Emotion is powerful. Humans tend to feel first and think last. The brain is hard-wired to...
23
June
2019
Because you can alter how quickly your website loads, and if you aren’t aware of it already, the faster your website loads, the higher up the SERP you’ll be, meaning an increase in traffic to your site, and more conversions...
11
June
2019
Posted By
Mark de Wolf
Most people read below university level, and sat in the GPs office we’re more likely to pick up a dog-eared copy of Take A Break than leaf through New Scientist. Shock finding! But research confirms it. People prefer to read...
08
June
2019
We heard you want to be a social media influencer, so we’ve put together a little article which we think will help you on your journey. But before you read on, tell us this: Why do you want to be...
24
May
2019
Can you really go full SEO on your website? Ask a copywriter and an SEO consultant -- you’ll get very different answers. Content and technical SEO have been battling for top spot since Google launched its Panda algorithm update in 2011....
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