Rogue SEO Agencies are prominent in the online world, some estimates show that over 20% of SEO agencies are in the rogue band, with a further 30% being dis-honest or over optimistic on targets. With these figures, the chances of throwing money at a failing service are quite probable. To avoid rogue SEO agencies, there are some common guidelines to follow. Even having a basic understanding of SEO can prevent you from being sold an unrealistic package or service.
The most common advertisements made by these agencies include:
"We guarantee top 10 placements"
"Number 1 rankings in 24 hours"
"Guaranteed number 1 rankings"
"We can build thousands of backlinks"
"We submit your website to thousands of search engines"
These are just some of the advertisements you can expect from an agency that does not have a proper service. SEO is a professional service that is delivered over a long time period. There is no guarantee's that your website can rank in the top 10, and backlinks can take years to acquire.
Rogue SEO agencies will often mis-report, miss-sell and mis-advertise the quality of their SEO, often making unrealistic claims in order to acquire more business. These practices can lead to expensive work being carried out that often has little or no return on investment. It is vital that these agencies are avoided from the beginning. The foundations for a good search engine optimisation service lay within the companies ability to perform SEO in the correct manner.
Any good SEO agency will rank well for SEO related keywords, agencies who do not rank well, often have a poorer quality of service, if they had a good service their own website would rank in a prominent position. Other SEO agencies will also make no promises, nor will any misleading claims be made in order to gain new business.
We do not guarantee top 10 listings, we do not submit your website to thousands of search engines, and we make no claims on backlink development. Our ethics are built from the results we achieve. We believe any good SEO company will demonstrate what they advertise. So avoid unnecessary expenses, and failed marketing campaigns by avoiding the too good to be true SEO agencies.
